Digital Marketing Training in Hyderabad

Digital Marketing is the promotion of your brand, product or service online - Generate Traffic, Leads and Sales. Digital Marketing online training for graduates is the way to go ahead and beat the competition. You will evolve as a marketer and will be a great asset for your employer.

Live Online Digital Marketing Classes are conducted using professional grade IT conferencing system from Citrix. The participants can interact with the faculty in real-time during the class using chat.

Digital Marketing course syllabus includes:

INTRODUCTION DIGITAL MARKETING & BLOGGING | 8 Hours

• Introduction to blogging & its benefits
• Creation of blog either with WordPress or Blogger or Tumblr
• Deciding on blog layout design with ready templates
• Various default widget integrations
• Adding of multiple pages
• Creating & posting of blog articles
• Basic on-page optimized page
• Integration of Google Analytics & Google Webmaster tool
• Blogging marketing plan

SEARCH ENGINE OPTIMIZATION (SEO TRAINING) | 40 Hours

• Intro of Search Engine, Functions & Features
• Types of Search Engine
• Website & Competitor Analysis
• Google latest SEO updates
• Black Hat/White Hat/Grey Hat SEO
• SEO Search Operators
• Keyword Research & Implementation
• Technical Audit & Recommendation
• SEO Website Design & Architecture

SEO On-Page Optimization

• Site Navigation
• URL Structure
• Bread Crumbs
• Meta Tags
• Anchor Text
• Image Alt Tags
• Optimizing Images
• Content Optimization
• Site Map HTML & XML
• Canonical / 404 Implementation Web page redirections
• Webmaster tool integration & monitoring
• Creation of XML / HTML & it’s implementation
• Uses of Robots.txt file & Implementation
• Plagiarism

SEO Off-Page Optimization

• Link Anatomy
• Types of Links & Importance
• Difference Follow & No-follow
• Identifying Natural & Artificial Link Patterns
• Link Metrics
• Authority Links
• Back Link Analysis
• Links Prospecting
• Local Search listing
• Social Integration & role of social media for SEO
• Blogs Roll
• RSS Syndication
• Link Building Tools

SEO Google Webmaster Learning & Practicing

Google Local Listing Optimization

SEO 3rd Party Analysis Tools

Mobile SEO

Social Media for SEO

PPC GOOGLE ADWORDS COURSE (GOOGLE CERTIFICATION) | 40 Hours

• Defining the Client’s budget, Goals & Targets
• Website Analysis & Competitor Analysis
• Campaign Structuring
• Keyword Research
• Keyword Match Type
• AdCopy Creation
• Quality Score
• AdWords Editor – Campaign, AdGroups, Keywords & AdCopy uploading
• AdWords Account Set-up
• AdWords Interface explanation
• Campaign Settings for Search & Display Network
• Display Network Campaign Set-up
• Ad Extensions
• PPC remarketing
• PPC optimization Techniques
• PPC reporting Templates
• My Client Center (MCC) set-up
• Shopping Ads
• Video Ads
• Google AdWords Express
• Google AdMob
• Dynamic Search Ads
• Google AdWords Certification Exam

SOCIAL MEDIA MARKETING (SMM TRAINING) | 20 Hours

• Social Media Branding, Engagement & Management
• Facebook, Twitter & LinkedIn Branding strategy
• Facebook Advertising
• LinkedIn Advertising
• Twitter Advertising
• Social Media Analytical Insights, Analysis & Reports

EMAIL MARKETING (EMAIL COURSE) | 6 Hours

• Social Media Branding, Engagement & Management
• Facebook, Twitter & LinkedIn Branding strategy
• Facebook Advertising
• LinkedIn Advertising
• Twitter Advertising
• Social Media Analytical Insights, Analysis & Reports

Digital Marketing training Locations in Hyderabad

Our Digital Marketing Training Centers

• Ameerpet
• Kukatpally
• Dilshuknagar
• Madhapur
• L.B.Nagar
• Kondapur
• Miyapur
• BHEL
• JNTU
• Sec-bad
• Begumpet
• KPHB
• Ashok Nagar
• SR Nagar
• Narayanaguda
• Somajiguda
• Tarnaka
• Kondapur
• Manikonda